Pac-12 Conference Renews Broadcasting Agreement With The CW Until 2031

David

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Post on Sep 07, 2025

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Pac-12 Conference Extends Broadcast Deal with The CW Network Until 2031

The Pac-12 Conference and The CW Network have announced a landmark agreement extending their broadcasting partnership until 2031. This significant deal secures the future of Pac-12 college sports on television for years to come, offering fans continued access to exciting games and compelling matchups. The renewed agreement marks a crucial step for the conference as it navigates the evolving landscape of college athletics broadcasting.

The initial partnership between the Pac-12 and The CW, launched in 2022, proved successful in reaching a wide audience. This extension solidifies that success and signifies a mutual commitment to showcasing the exceptional talent and athleticism of Pac-12 student-athletes. The deal demonstrates The CW's belief in the strength of the Pac-12 brand and its continued appeal to viewers.

What the Extended Partnership Means for Fans

This long-term agreement provides much-needed stability for Pac-12 fans. For years to come, they can rely on The CW to deliver:

• Consistent access to Pac-12 games: The extended partnership ensures that a large number of football and other sporting events will remain readily available on television.
• Broader reach: The CW Network's widespread availability will continue to expose Pac-12 athletics to a broader national audience, increasing the visibility of the conference and its member institutions.
• Improved programming: With the extended commitment, both parties can invest further in improving the quality of broadcasts, potentially including enhanced production values, advanced analytics, and innovative commentary.

Navigating the Shifting Landscape of College Sports Broadcasting

The Pac-12's decision to renew with The CW comes at a time of significant change within the college sports broadcasting landscape. The recent upheaval of media rights deals, particularly in the realm of Power Five conferences, has highlighted the importance of securing long-term partnerships. This deal represents a strategic move by the Pac-12 to establish a stable foundation for its future media rights revenue.

This agreement also underscores the growing importance of free-to-air television in reaching a diverse viewership. While streaming services are increasingly popular, traditional broadcast television retains a substantial and loyal audience. The CW's broad reach complements the Pac-12's commitment to engaging fans across various platforms.

The Future of Pac-12 Athletics on The CW

The extended partnership between the Pac-12 and The CW opens exciting possibilities for both organizations. This commitment allows for innovative collaborations, improved broadcast quality, and potentially even the expansion of programming to include more sports and related content. The long-term vision shared by both parties signals a promising future for Pac-12 athletics on The CW Network.

Looking ahead, this renewed agreement ensures that Pac-12 football, basketball, and other sports will remain a staple on The CW through 2031, providing fans with continued access to the exciting world of collegiate athletics. The deal signifies a vote of confidence in both the Pac-12 Conference and The CW Network, promising years of thrilling competition and captivating entertainment. Stay tuned for further announcements regarding specific broadcast schedules and programming details.