Pac-12 And CW Network Extend Partnership To 2031

David

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Post on Sep 07, 2025

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Pac-12 and The CW Extend Partnership Through 2031: A Winning Combination for College Sports Fans

The Pac-12 Conference and The CW Network have announced a significant extension to their existing partnership, solidifying their commitment to bringing collegiate athletics to a wider audience. This landmark agreement, extending through the 2030-2031 academic year, ensures continued television coverage of Pac-12 sports across The CW's broadcast and digital platforms. This deal represents a major win for both organizations and, most importantly, for college sports fans across the nation.

A Long-Standing Partnership Gets Even Stronger

The partnership between the Pac-12 and The CW has been a successful one, delivering compelling collegiate matchups to viewers nationwide. This renewed commitment signals a shared belief in the strength of the Pac-12 brand and the enduring appeal of college sports. The previous agreement, inked in 2020, established The CW as a key partner in broadcasting Pac-12 games, and this extension builds on that solid foundation.

What This Means for Fans

For college sports enthusiasts, this news means continued access to high-quality Pac-12 broadcasts. The extended partnership ensures that fans will be able to watch their favorite teams compete on The CW's network, both over-the-air and through streaming options. This includes key matchups across a range of sports, not just football and basketball. This commitment to broader sports coverage is a significant advantage for the Pac-12 and a boon for fans who enjoy a diverse athletic portfolio.

Key Benefits of the Extended Partnership:

• Enhanced Visibility: The deal provides the Pac-12 with increased visibility and reach, particularly amongst a younger demographic.
• Broader Audience Reach: The CW Network’s extensive reach ensures that Pac-12 games reach a wider audience than ever before.
• Digital Accessibility: Fans can enjoy games through various digital platforms, ensuring accessibility for those who cut the cord.
• Financial Stability for the Pac-12: The long-term agreement provides the conference with crucial financial stability, allowing for continued investment in student-athletes and athletic programs.

The Future of Pac-12 Broadcasting

This extension speaks volumes about the future of college sports broadcasting. The increasing popularity of streaming and the evolving media landscape necessitates strategic partnerships such as this one. The CW’s commitment to providing both traditional broadcast and digital access ensures the Pac-12 remains relevant and accessible to a modern audience. This model could very well serve as a blueprint for other collegiate athletic conferences seeking to navigate the ever-changing media landscape.

Looking Ahead

The extended partnership between the Pac-12 and The CW promises exciting developments for fans, providing continued access to high-quality collegiate athletics for years to come. This collaboration is a testament to the enduring power of college sports and the innovative strategies required to keep it thriving in a rapidly evolving media environment. This long-term commitment demonstrates a shared vision for the future of college athletics and is sure to be a winning play for both organizations. Stay tuned to The CW and the Pac-12 website for schedules and updates!